Datamation, Tuesday, August 22,2023
Vol 305 · Issue 4
· 2023-08-22
Master data management is a technology-enabled discipline to ensure that all shared master data assets are uniform, accurate, and consistent. Master data refers to the identifiers and extended attributes that describe the business's core entities, including customers, prospects, citizens, suppliers, sites, hierarchies, and accounts-in master data management, business and IT units work closely together to create a single master record for each person, place, or thing in the organization to achieve a single source of trust.
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